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Broadcom Becomes Only Silicon Vendor to Combine Best-in-Class Wi-Fi(R) and Video Platforms to Accelerate the Next Generation of Connected TVs, Blu-ray Players and Set-Top Boxes
[January 08, 2009]

Broadcom Becomes Only Silicon Vendor to Combine Best-in-Class Wi-Fi(R) and Video Platforms to Accelerate the Next Generation of Connected TVs, Blu-ray Players and Set-Top Boxes


LAS VEGAS, Jan 08, 2009 /PRNewswire-FirstCall via COMTEX/ --
2009 International CES --
Broadcom Corporation (Nasdaq: BRCM), a global leader in semiconductors for
wired and wireless communications, today announced that it has become the
first silicon vendor to integrate market leading Wi-Fi(R) and video chipset
platforms, paving the way for the next generation of connected digital
televisions (DTVs), Blu-ray Disc(R) players and cable/satellite/IPTV set-top
boxes (STBs). As a top supplier of both Wi-Fi and digital video solutions,
Broadcom is providing consumer electronics (CE) manufacturers with a series of
"video over Wi-Fi" reference designs that provide a superior video experience
over a wireless connection.
With the growing popularity of in-home networks and the increasing
availability of Internet-based video, many CE vendors are adding Wi-Fi to
provide easy access to digital content on video products throughout the home.
By providing CE manufacturers with video platforms that offer fully integrated
Wi-Fi hardware and software, Broadcom is eliminating the need for complicated
systems integration efforts. As a result, Broadcom's customers can deliver
connected products that use Wi-Fi to bring entertainment applications such as
iTunes(R), BD-Live(R) and Netflix(R) to a large screen.
802.11n is currently the only wireless technology with sufficient
bandwidth, coverage and quality of service (QoS) for multimedia applications.
Broadcom has optimized its 802.11n technology and video over Wi-Fi designs to
overcome the technical challenges of using wireless protocols for IPTV,
providing the industry's first integrated carrier-grade solution for IP
set-top boxes. When combined with DLNA(R) functionality, Wi-Fi-enabled devices
provide consumers with a transparent way to access and share media between
TVs, PCs, cell phones and other devices throughout the home.
"Broadcom is the only chipmaker that can combine best-in-class
technologies to deliver an end-to-end platform for wireless video
distribution," said Bill Bunch, Director of Broadcom's Wireless Media line of
business. "We've made it simple for our customers to add video over Wi-Fi
capabilities to consumer electronics products while taking advantage of the
high performance processors, 3D graphics and MPEG-4 high definition (HD)
capabilities native to Broadcom's DTV, Blu-ray Disc, set-top box and IPTV
platforms."
"We are pleased to continue our collaboration with Broadcom on our next
generation Blu-ray Disc platform featuring Netflix streaming(BD390)," said Mr.
Tae-Ki Shin, Vice President from LG Electronics. "With the ability to stream
superior quality video simultaneously over Wi-Fi, now more than ever,
customers can easily enjoy premium content on their Blu-ray Disc players."
Optimized for IPTV
Broadcom's new video over Wi-Fi reference designs provide better wireless
performance to support the most demanding video applications, including IPTV.
Today's Wi-Fi networks have difficulty handling the special kind of multicast
traffic and protocols used by IPTV carriers worldwide, resulting in frequent
video glitches that consumers find unacceptable. Broadcom has optimized its
802.11n solutions to deliver enough bandwidth to support at least three HD
streams and four standard definition (SD) streams, while maintaining robust
performance throughout the home. To reduce throughput variation and packet
errors, Broadcom employs a combination of advanced PHY techniques including
maximum likelihood decoding, rate and antenna selection algorithms and packet
error correction technology. Its Wi-Fi solutions also help to avoid
performance-degrading interference by using the extra channels available in
the 5 GHz band. These unique hardware and software features are now available
on five of Broadcom's IP/satellite/cable set-top box designs, as well as its
digital TV and Blu-ray platforms.
"Adding Wi-Fi to video display products provides convenient access to
media content located throughout the home and enables consumers to leverage
broadband connections for IPTV services on devices that are not located near a
DSL or cable modem," said Kurt Scherf, Vice President and Principal Analyst,
Parks Associates. "As video equipment manufacturers strive to keep up with
demand for these wireless features, it makes sense for them to choose
solutions that integrate proven connectivity technologies into their existing
platforms."
Broadcom's video over Wi-Fi reference designs provide the flexibility to
build a variety of wireless-enabled video products by combining 802.11n
components and HD video/audio system-on-a-chip (SoC) solutions. In addition to
mixing and matching silicon components, manufacturers can leverage the
software from Broadcom's most popular 802.11n reference designs (BCM94323U USB
adapter, BCM94322MP Mini PCI adapter, and BCM94717 family of access point,
video bridge and MII adapters) in the following consumer video platforms:

-- Digital TV platforms that include the recently announced BCM3549 and
BCM3556 solutions and combined platforms resulting from the AMD digital
television acquisition, such as the complete 120 Hz advanced video
coding (AVC) connected TV platform;
-- Blu-ray Disc player platforms including the BCM7440 and BCM7601; and
-- Cable, satellite and IP set-top box platforms with Broadcom's
highly-integrated SoC solutions.

Availability
Broadcom's video over Wi-Fi reference designs are sampling to early access
customers. Pricing is available upon request.
About Broadcom
Broadcom Corporation is a major technology innovator and global leader in
semiconductors for wired and wireless communications. Broadcom products enable
the delivery of voice, video, data and multimedia to and throughout the home,
the office and the mobile environment. We provide the industry's broadest
portfolio of state-of-the-art system-on-a-chip and software solutions to
manufacturers of computing and networking equipment, digital entertainment and
broadband access products, and mobile devices. These solutions support our
core mission: Connecting everything(R).
Broadcom is one of the world's largest fabless semiconductor companies,



with 2007 revenue of $3.78 billion, and holds over 3,000 U.S. and over 1,300
foreign patents, more than 7,500 additional pending patent applications, and
one of the broadest intellectual property portfolios addressing both wired and
wireless transmission of voice, video, data and multimedia.
Broadcom is headquartered in Irvine, Calif., and has offices and research
facilities in North America, Asia and Europe. Broadcom may be contacted at
+1.949.926.5000 or at http://www.broadcom.com.
Cautions regarding Forward Looking Statements:
All statements included or incorporated by reference in this release,
other than statements or characterizations of historical fact, are forward-
looking statements. These forward-looking statements are based on our current
expectations, estimates and projections about our industry and business,
management's beliefs, and certain assumptions made by us, all of which are
subject to change. Forward-looking statements can often be identified by words
such as "anticipates," "expects," "intends," "plans," "predicts," "believes,"
"seeks," "estimates," "may," "will," "should," "would," "could," "potential,"
"continue," "ongoing," similar expressions, and variations or negatives of
these words. These forward-looking statements are not guarantees of future
results and are subject to risks, uncertainties and assumptions that could
cause our actual results to differ materially and adversely from those
expressed in any forward-looking statement.
Important factors that may cause such a difference for Broadcom in
connection with video over Wi-Fi reference designs include, but are not
limited to:

-- the rate at which our present and future customers and end-users adopt
Broadcom's video over Wi-Fi technologies for consumer electronic
applications;
-- trends in the consumer electronics market in various geographic
regions, including seasonality in sales of consumer products into which
our products are incorporated, and possible disruption in commercial
activities related to terrorist activity or armed conflict in the
United States and other locations;
-- the gain or loss of a key customer, design win or order; and
-- competitive pressures and other factors such as the qualification,
availability and pricing of competing products and technologies and the
resulting effects on sales and pricing of our products.


Additional factors that may cause Broadcom's actual results to differ
materially from those expressed in forward-looking statements include, but are
not limited to the list that can be found at
http://www.broadcom.com/press/additional_risk_factors/Q42008.php.
Our Annual Report on Form 10-K, subsequent Quarterly Reports on Form 10-Q,
recent Current Reports on Form 8-K, and other Securities and Exchange
Commission filings discuss the foregoing risks as well as other important risk
factors that could contribute to such differences or otherwise affect our
business, results of operations and financial condition. The forward-looking
statements in this release speak only as of this date. We undertake no
obligation to revise or update publicly any forward-looking statement, except
as required by law.
Broadcom(R), the pulse logo, Connecting everything(R) and the Connecting
everything logo are among the trademarks of Broadcom Corporation and/or its
affiliates in the United States, certain other countries and/or the EU.
Blu-ray Disc(R) and BD-Live(R) are trademarks of the Blu-ray Disc Association.
NetFlix(R) is a trademark of NetFlix, Inc. DLNA(R) is a trademark of the
Digital Living Network Alliance. Netflix(R) is a trademark of Netflix, Inc.
Wi-Fi(R) is a trademark of the Wi-Fi Alliance. Any other trademarks or trade
names mentioned are the property of their respective owners.

Broadcom Trade Press Contact
Molly Mulloy
Public Relations Manager
949-439-5397
[email protected]

Broadcom Investor Relations Contact
T. Peter Andrew
Vice President, Corporate Communications
949-926-5663
[email protected]

SOURCE Broadcom Corporation; BRCM Mobile & Wireless
http://www.broadcom.com

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