Information Technology

Pelco: Pelco Develops New High-Performance Imaging, Color Technology Platform

TMCNet:  Pelco: Pelco Develops New High-Performance Imaging, Color Technology 
Platform

[August 27, 2008]

Pelco: Pelco Develops New High-Performance Imaging, Color Technology Platform

(M2 PressWIRE Via Acquire Media NewsEdge)
RDATE:26082008

Clovis, CA -- Pelco has announced the development of a new imaging and
color technology platform, known as Sarix. According to company
officials, this powerful color and imaging technology is rooted in the
goal of delivering advanced lowlight capabilities in megapixel-class
imaging, H.264 compression, innovative features like Auto Back Focus
(ABF), consistent applications of color science, and a flexible
platform to adapt for the requirements of additional processing power
needed to provide video analytics offerings as an easy option.

At the upcoming 2008 ASIS Show in Atlanta, GA, Pelco will display the
Sarix technology for the first time, and will demonstrate the company's
plans for the technology's use in a very special series of network
security cameras to be released early next year.

Pelco officials added, that in addition to amazing image and color
quality, the Sarix technologies will be evident in a completely new
Pelco camera industrial design, where the goals of improved aesthetics
and ease of installation were paramount. Additionally, Pelco plans to
demonstrate H.264 compression and the system's many various resolution
and video stream offerings.

"We developed the technology and the features that customers need
today, and a platform that will allow us to efficiently provide even
more solutions in the future," says Sara Scroggins, Pelco Product
Marketing Manager. "Designed exclusively by Pelco Engineering, the
Sarix platform was created for security and IT professionals, by the
world leader in video and security systems. "

Scroggins added that the Sarix technology will first be available in
the new Pelco IX Series Mega-Performance Cameras, scheduled for release
in early 2009.

"In our design cycles, we listened when our customers told us that they
need solutions with an open-architecture," says Scroggins, "Our intent
will be to provide full connectivity to the camera, and analytics
through an open API. Pelco analytics and 3rd Party offerings starting
with Object Video analytics will also be available at release."

Pelco dedicated their efforts to the development of innovative
technology for network cameras that not only addressed, but resolved,
many of the issues that industry professionals are presently
experiencing. Sarix technology delivers several advantages, including:

Innovation in Image Science.

Featuring both High-Definition (HD) resolution and Standard-Definition
(SD) resolution, Sarix-based Mega-Performance Network Cameras will
deliver greater and more-detailed recognition of objects near or far.
By leveraging the latest sensor technologies to multiply and average
light per pixel, Sarix will set the new standard for low-light
performance and sensitivity. Furthermore, Pelco will deploy color
science techniques that will allow the company to deliver consistent
detailed color across all levels of camera products that deploy the
Sarix platform. This consistency will provide precise color
reproduction in the entire installation regardless of the camera choice
and allows for accurate subject tracking throughout the system.

Processing Power.

Sarix technology delivers H.264 compression for optimized image
quality, along with the flexibility to also use MJPEG or MPEG 4
compression to meet system requirements. A use of higher performance
processing will result in high frame rate options and real-time images.
This additional processing power will also unlock the ability for
options that will include on-board use of analytics with no compromise
in the video performance. Every camera in the Sarix line will have one
analytic behavior available for free, with additional analytic suites
available as options.

Industrial Design.

Pelco's new camera design incorporates a number of innovative features
and will be a large part of future offerings. With Auto Back Focus
(ABF), advanced network camera setup options, local service jack for
setup ease, and standard Power over Ethernet (PoE), Sarix-based
Mega-Performance Network Cameras will be exceptionally easy to install
and easy to focus. This new camera design will also complement
contemporary and classic building architecture, and features a modern,
aesthetically pleasing design.

About Pelco

Pelco Inc. is a world leader in the design, development and manufacture
of video and security systems and equipment ideal for any industry.
Pelco produces the security industry's most respected offering of
discreet camera domes and enclosures, access control, video matrix
systems, next-generation digital video recorders, IP solutions and
fiber optic transmission systems for video/data - and much more.

CONTACT: Pelco PR
Tel: +1559 292 1981
Fax: +1559 292 3827 (No. Amer)
Fax: +1559 348 1120 (Int'l)
e-mail: PR@Pelco.com
WWW: http://www.pelco.com

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Copyright ? 2008 M2 Communications Ltd.

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