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NEC Computers: NEC Computers UK goes 100% channel
(M2 PressWIRE Via Acquire Media NewsEdge)
RDATE:22072008
London -- NEC Computers today announced its new sales strategy to
distribute its entire range of computer solutions exclusively through
the channel. Within the next three months it will recruit one major
mainline distributor and subsequently, in the next year, sign up to 100
accredited resellers, enabling NEC Computers to supply its products on
a next-day basis to its customers and take full advantage of its
build-to-order capability.
NEC Computers will sell its full range of desktop PCs, laptops, servers
and storage products solely through the channel and will sign up
specialist partners to distribute its high-end enterprise solutions,
such as NEC's Virtual PC Center and Fault Tolerant server range. NEC
Computers already has a strong partner network in the education market
and is looking to further develop its reseller base in all other
vertical sectors, including healthcare, finance and the media industry.
Resellers that are currently enrolled on NEC Computers' partner program
already enjoy a number of key benefits, such as being able to utilise
NEC Computer's European-based build-to-order manufacturing facility.
NEC Computers also offers its resellers a dedicated account management
team, full product training, and products that have a stable lifecycle
and are environmentally-friendly. Alongside this, NEC's extranet is a
popular and vital tool used by resellers, allowing them to overcome the
information challenges that can often occur within a multi-vendor
environment.
To support its move to become exclusively channel-focussed, NEC
Computers is launching the "NEC Generation" range of computers in the
UKmarket. The entry-level product range has achieved excellent
recognition throughout Europeand is specifically designed for the SME
market.
As part of NEC Computers' commitment to the channel Herve Le Fell has
been appointed as UKManaging Director and Rick Wallis has been
appointed as UK Sales Director. Herve, who has overseen operations in
NEC Computer's Headquarters, will support the overall channel strategy
while Rick, who has a rich heritage in working for and with computer
resellers, will oversee NEC Computers' sales operations in the UK.
"The UKis the second largest market for NEC Computers in Europe, and we
are looking to replicate the success we have achieved in other European
markets by selling our products exclusively through the channel. We
currently have excellent long-term relationships with a number of
UKresellers and are looking to migrate any direct business completely
over to the channel as we believe the level of service we can provide
to our current customer base will be enhanced by involving the right
channel partner. This move makes perfect sense, rather than competing
with channel partners for their customers, we want to align ourselves
and support the channel," said Rick Wallis, newly appointed UKsales
director, NEC Computers UK.
CONTACT: David Atkinson, Hotwire PR
Tel: +44 (0)20 7608 4684
e-mail: david.atkinson@hotwirepr.com
Rick Wallis, NEC Computers
e-mail: Rick.wallis@nec-computers.com
WWW: http://www.nec-computers.co.uk
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