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BWE Offers Free Series of Articles on How to Bring Broadband to Rural Areas, Outlying Suburbs and Inner City DistrictsGILBERT, Ariz. --(Business Wire)-- Feb. 14, 2005 -- Six Camera Ready "How-To" Articles Available Royalty-Free to Media Outlets that Serve Readers in Small Towns that Still Need High-Speed Internet Connections Broadband Wireless Exchange Magazine (BWE) announced that the publication will release a series of six camera-ready "How To Build Broadband Wireless Networks" articles, which may be published royalty free by any website or any media outlet worldwide. (http://www.bbwexchange.com/howto/) The series of articles will outline the entire step-by-step process needed by small cities and towns to evaluate whether or not broadband wireless technology could provide a cost-effective way to bring high-speed Internet connections to the millions of Americans still living in areas without access to broadband Internet connections. "The main goal of the broadband wireless series is to educate people living in areas that still don't have broadband connections on the concept that bringing high-speed connections to their cities and towns with wireless networks is not that difficult to accomplish," said Robert Hoskins, Executive Editor of BWE Magazine. "The series will demonstrate to readers how simple it is to build a wireless network and how much less the technology costs to build compared to a wired DSL or cable modem network." The articles will be available as a series or on an individual basis to newspapers, magazines, newsletters or online publications that reach a target audience of readers who live in rural areas, outlying suburbs of large cities and inner city districts that have been overlooked by the Regional Bell Operating Companies (RBOCs), Competitive Local Exchange Carriers (CLECs) and Multiple System Operator (MSO) Cable companies. One of the following articles will be released every Monday via Businesswire.com for the next six weeks beginning on February 28, 2005: -- Introduction to Broadband Wireless Technology and Its Benefits -- Do Wireless ISPs Provide a Good Return on Investment? -- How to Select a Wireless Antenna Site for Your Town -- How Much Internet Backbone Bandwidth Does My Town Need? -- How to Select the Right WISP System for Your Town -- How to Get a Wireless ISP Built in Your Town Media Outlets For newspapers with no editorial staff, BWE can provide camera-ready artwork that will contain a headline, a 2" x 2" cartoon graphic with caption, plus approximately 500-words of text formatted in three 2-inch columns. The entire piece will measure 6 5/8 inches wide by 7 1/4 inches high. Materials are flexible and can be adjusted to meet exact publication specifications upon request. (Please call ahead of deadlines.) For print publications with editorial staff, BWE can provide local public relations contacts for hundreds of companies that make up the broadband wireless food chain to set up telephone interviews. For online publications, BWE can provide versions of the articles that will contain hyperlinks to BWE's website where more helpful information is available such as research, tutorials, business plans, free government grants as well as more resources on how wireless networks are planned, designed and built to meet a community's specific needs. For broadcast outlets, BWE can provide news desks with local PR contacts to set up on-location interviews with wireless ISPs on a state-by-state basis. Industry and Financial Analysts In addition, BWE can also provide media outlets with a list of industry and financial analysts that can provide facts, figures and statistics as well as third party verification of broadband wireless technology and its benefits compared to wired broadband networks such as DSL or cable modems. Other Resources: BWE's National Directory of more than 2,400 Wireless ISPs can be found at: http://www.bbwexchange.com/wisps/. Local wireless ISP success stories can be researched by clicking on the appropriate state on this national map: http://www.bbwexchange.com/successstories/successful_wireless_isp_ stories.asp (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.) In addition, readers will be able to search through directories of equipment vendors, consultants and system integrators on BWE's website that can offer valuable assistance in building wireless networks. Interested readers can even get a free online quote for how much it would cost to build a network in their area. Available Materials Hard copies of each article will be mailed in advance to media outlets that contact BWE at (480) 218-4441 or send an email to [email protected] and provide instruction on materials needed and the media outlet's mailing address where materials should be sent. Publishing Guidelines BWE Magazine's only requirement to publish these articles will be to cite BWE Magazine as the source for the information and agree to publish the URL of BWE's website so that readers can search for more information on how to build broadband wireless networks, which can be found at: http://www.bbwexchange.com/building_broadband_wireless_networks.asp. |
