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eBook Title:
Digital reputation: What keeps you awake at night?


Company Name:
Alcatel-Lucent Enterprise


Abstract:

Does your digital reputation and security of your customers’ information keep you up at night? Even while it helps your business, moving to cloud adds layers of concern and new challenges to meet the needs of an increasingly demanding audience.

As customer data continues to be a huge component of business growth, companies need to find a way of protecting both themselves and their customers. The digital trust that companies can inspire by excelling in privacy and security, will become a key differentiator. For an experience to be truly remarkable, customers need to feel informed, protected, and safe during every stage of the customer journey. Defending the customer can be done.

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