By Anil SharmaKenyan telecom operator Safaricom has selected Nokia Siemens Networks’ (News - Alert) Subscriber Data Management (SDM) platform to pull together subscriber data that currently resides on multiple databases.
This new integration will effectively enhance Safaricom's network management system.
Officials with Nokia Siemens Networks said that the platform will allow Safaricom to gain better insight into the needs and likes of its customers and offer targeted services.
The deployment is part of Safaricom’s transition to an all-IP network.
“We want customers that stay with us because we offer the specific services they love,” said John Barorot, chief technology officer, Safaricom, in a statement.
Barorot said that Nokia Siemens Networks’ subscriber data management platform helps the company understand the needs and demands of the subscribers.
He said that this enables the company to provide more customized and secure services and that makes for happier customers.
“A central, unified data base allows secure, seamless data management for services and applications,” said Manfred Egger, head of Safaricom customer team, Nokia Siemens Networks.
Egger said that by bringing together subscriber data, Safaricom will obtain insight into its subscribers’ behavior and be able to offer customized services that meet their varied interests.
Nokia Siemens Networks is a global enabler of telecommunications services.
Company officials said that Nokia Siemens Networks will supply its subscriber data management solution, including the One-NDS (News - Alert) real-time subscriber data repository, to consolidate subscriber data from multiple applications.
The consolidation is far more efficient than managing multiple databases for different applications, including Home Location Register (HLR), Home Subscriber Server (HSS) and converged Data Authentication, and provides a converged platform that makes it easier to create and deliver new services.
According to company officials, Nokia Siemens Networks will also enhance Safaricom’s network management system to enable better monitoring and optimization of its network. Integration and consulting services will be provided to ensure a smooth implementation.
