TrackVia, a provider of cloud-based databases, has unveiled a new TrackVia cloud application development platform, which the company claims is the first solution that makes the cloud accessible to business users while delivering a secure, scalable platform that is attractive to internal IT departments.

Officials with TrackVia said that the application development platform is designed for business users, letting them easily build their own database-driven applications, thereby avoiding the interpretation challenges and IT backlogs that often put non-technical business users, traditional software developers, and internal IT at odds.

Company officials said that as TrackVia balances advanced but easy-to-use data management and application development with reliable support and enterprise-class data security and control, internal IT can feel comfortable championing the product across the enterprise -- empowering business users to easily and securely help themselves while clearing IT's busy schedules to focus on other project priorities.

"TrackVia has incorporated a lot of forward thinking into its product. They have developed a very simple user interface on top of a feature rich relational database that can be securely accessed and shared over the web," said Ken Ramirez, executive vice president, global operations, Gannett Education, Gannett Healthcare Group, a rapidly growing division within the $7 billion Gannett Company, in a statement.

"We have barely tapped the surface of TrackVia's capabilities. We continue to find more processes and solutions that can be optimized through TrackVia's platform," said Ramirez

"From our inception, our focus was building a fast, secure, and scalable cloud-driven database platform that customers would trust for their most mission critical data”, said Matt McAdams, CEO and founder, TrackVia.

McAdams said that over time, it became clear that TrackVia has the opportunity to fill a tremendous void for non-technical business users who had long wanted to be able to quickly build enterprise-class database applications without relying on developers or being pushed-back by lack of internal IT resources.”

"We believe TrackVia's newly launched cloud application platform is a perfect marriage of the powerful functionality and usability requirements of our business users, with the performance and security demands from internal IT that have always been at our core”, he said.

He said that the company is looking forward to see what the customers will do with this powerful new platform.